Karuturi becomes Kenya's sponsor

Karuturi Global became the official sponsor for the Kenya World Cup team.

The Kenya team was looking for a sponsor, when Karuturi Global became its sponsor.

For 2011, this Indian conglomerate will sponsor Kenya. A one year deal has been signed. Cricket Kenya said that the deal, the single biggest deal to have been taken by the Association, would cater to all financial requirements of the team during the 2011 World Cup.

Cricket Kenya Chairman Inamdar said " "We have had disputes on the issues of money in the past. The last thing we should be worried about going into this World Cup is money. Having negotiated our way into a formal aggrement with the players, everybody will now go into the World Cup and claim it".

Jimmy Kamande, the captain of the Kenya team, welcomed the move. "Our main concern was that we could go to the World Cup without a team sponsor. But with Karuturi having come on board, all is well." he said.

Incorporated in 1994-95, Karuturi Global Limited, is a Bangalore based company engaged in three businesses: floriculture, processing foods, gherkins, and IT. The company was initially set up as Karuturi Floritech in Doddaballapur, near Bangalore with an annual capacity to process 12 million premium cut roses at its state-of-the-art facilities. Recently Siva Ventures, looking for agri businesses, bought 2.99% of K Global. Her shares trade at INR 19 at the NSE and the BSE. Under the dynamic leadership of R Karuturi, she is going for a massive 1600 cr expansion drive.

Karuturi Global is a world leader in production of cut roses with operations spread across Ethiopia, Kenya and India. Karuturi has more than 239 hectares under Greenhouse Cultivation and annually produce 555 million stems of quality cut roses.

More and more Indian corporates are joining the bandwagon, of sponsoring and advertising. After the 1983 win, India can never be the same again !